- Know Who Your Most Valuable Customers Are
No matter what business you are in, it is important to find out your most valuable customer. Use Customer Persona Building Analysis to figure out customers with highest sales contribution or highest content consumption.
- Get Powerful Insights About Customer Behavior
Get a detailed user persona for your business which answers three basic questions; who are they, how they arrive at your site, what they do!
- Target Effectively and Optimize Marketing Spends
Strategize to target this customer segment effectively and thus improve on ROIs and ROAS!
- Segments the Visitors Accurately
Segments the visitors based on demographics, psychographics, transactional behavior, browsing journey.
- Rank the Best Customer Segment
Ranks based on the contribution of Best Customer segment towards business metrics.
- Drill Down on Behavioral and Transactional Attributes
Gives detailed insights into the marketing channels, products, brands, website/app features the best customer segment engage with the most!